New Premium Range Leverages Brand’s Strong OE Heritage and Technologies, Offers 98 Percent Coverage of North America’s German Vehicle Population
Southfield, MI, April 10, 2017 - Federal-Mogul Motorparts has introduced an extensive line of genuine Jurid® replacement brake pads for the growing population of German nameplate vehicles registered in North America. Jurid is one of Europe’s most respected brands of original equipment and replacement brake products, with a strong OE heritage and leading technologies engineered for a wide range of premium German nameplates.
Now available to North American replacement parts distributors, the new range of genuine Jurid pads offers coverage of approximately 98 percent of German passenger vehicles registered in the U.S. and Canada. More than 40 percent of the 156 Jurid pad sets feature the same shapes supplied as original equipment to German vehicle manufacturers. As an example of the brand’s OE success, Jurid brake pads have been standard equipment on many Volkswagen Golf models since the mid-1970s. Other popular German passenger applications that have been factory-equipped with Jurid pads include the Audi A3, BMW 4 Series and i8, Mercedes-Benz A-Class and Volkswagen Passat.
Founded in Düsseldorf, Germany, in 1915, the Jurid business today is based in Federal-Mogul Motorparts’ state-of-the-art friction products engineering and manufacturing complex in Glinde, Germany.
“The Jurid brand is known and trusted by automotive professionals worldwide based on its more than century-long heritage of advanced technology and premium performance for German passenger vehicles,” said Christine Fisher, Federal-Mogul Motorparts group brand manager, friction, North America. “We are pleased to bring many of the same leading-edge, OE-based technologies and aftermarket brake pads to distributors, service providers and consumers throughout North America.”
To learn more about genuine Jurid brake pads and other leading automotive braking solutions for today’s vehicles, please contact your Federal-Mogul Motorparts representative or visit www.juridparts.us.