Barker Specialty to Carry Redesigned Clothing, New Promotional items
SAN ANTONIO, TX, June 23, 2016 - VP Racing Fuels, Inc. today announced a new program to promote VP-branded apparel, promotional items and novelties. As part of the program, Barker Specialty is partnering with VP to host a new e-commerce site at https://www.barkerstores.com/vpperformancegear/ and serve as a one-stop shop for purchase of an expanded line of hats, t-shirts, promotional items and more.
Among the new items are several “Mad Scientist®” and VP Monster Truck-themed products including a VP Monster Jam® T-Shirt, a Monster Truck plush toy, Monster Truck pennant and even a Mad Scientist bobblehead! Visitors should check back frequently as the product line is growing rapidly and other VP-branded items and novelties will be added soon.
“We’re excited to partner with Barker Specialty and expect they’ll be instrumental in building VP’s brand awareness and facilitating all needs concerning apparel and novelties,” said Chris Wall, VP’s Chief Marketing Officer. “This new program will provide important support not only for VP’s expanding consumer product lines but our retail branding program as well.”
More information about VP Racing Fuels and its other products is available at VPRacingFuels.com.
About Barker Specialty
With over 60 years in the promotional products industry, Barker Specialty Company has become one of the nation's leading distributorships servicing the largest companies in America as well as the U.S. Government. They have been rated in the Top 20 “Best Places to Work” for the ad specialty industry and are a Top 20 Promotional Products Dealer in the USA.
About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975. VP is the Official Racing Fuel of the WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars and Late Models, Pirelli World Challenge, PDRA and Rally America, among more than 60 VP-sponsored series and sanctioning bodies.
As part of a retail branding program, gas stations and convenience stores across the U.S. are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP PowerWash™ and more. VP also markets VP PowerMaster® hobby fuels for R/C racing. More information is available online at VPRacingFuels.com, VP-SEF.com or PowermasterFuels.com.